Ep. 8 Brand and Lifestyle Photography | Gabriele Swift
Guest Name: Gabriele Swift
Episode Description: This week Gabriele Swift shares her advice on the subject of brand and lifestyle photography. If you own a business, or are looking to develop your personal brand, then don’t miss this episode as we look at how you can develop your own photo library and think about developing your own brand style.
Guest Bio: Gabriele is a Brand and Lifestyle Photographer, based in Wokingham, where she lives with her husband, Phil, their two daughters, one dog, and two cats. She loves working with the people behind a business: showing their whys and telling their story in their unique way. For Gabriele, taking photographs is all about the awareness of the perfect moment and the creation of images which show the real you.
Gabriele’s website: https://www.gabrieleswiftphotography.com/
Gabriele’s Social Profiles:
Check out Gabriele’s upcoming workshops:
Listen to the episode
Episode time codes
00:25 welcome
01:06 Introduction to Gabriele
02:37 What do you like about Reading?
03:31 What is brand and lifestyle photography?
04:22 What is your typical workflow for doing a brand and lifestyle photoshoot?
06:10 How do you work with your clients to capture their brand vision?
08:22 What challenges do you face in brand photography?
13:11 Where do you find the inspiration?
17:32 What tips do you have for people interested in brand and lifestyle photography?
19:59 Gaby’s new co-authored book ‘Be Brand Rich’
21:52 Key takeaway
Videos
Examples of Gabriele Swift Brand & Lifestyle Images
Key takeaways
Look at all your current assets (imagery, text, fonts, logos, etc), and ask yourself:
‘Does this represent me?’
If not, focus on the ‘sources of inspiration’ section and think about how you can take steps towards making a change.
Episode references
Check out Gabriele’s new book:
Join the Be Brand Rich Facebook group (Free to join): https://www.facebook.com/groups/1013879016568302
